Shillong (Meghalaya), June 27: The Cherry Blossom Festival 2024 has been honored with two prestigious Gold Awards at the WOW Awards Asia 2025. The festival won in the categories of “Special Event of the Year – Government/Organisation” and “Festival of the Year,” recognizing its excellence in experiential marketing, live events, and entertainment.
Tourism Minister Paul Lyngdoh announced the news during a press briefing, congratulating all those involved in making the festival a grand success. The awards mark a significant milestone for Meghalaya’s cultural calendar, showcasing the state’s unique charm and spirit.
The Cherry Blossom Festival has become a signature event, drawing visitors from across India and beyond. With its vibrant blend of music, culture, and natural beauty, the festival has generated substantial economic impact and created job opportunities.
The minister reaffirmed the government’s commitment to promoting Meghalaya’s cultural heritage and natural beauty through events like the Cherry Blossom Festival. The Shillong Cherry Blossom Festival 2025 is scheduled to take place on November 14 and 15, featuring global headliners like Jason Derulo and The Script.