Shillong (Meghalaya), Dec 29 : “Vocal for Local” is the clarion call of PM Narendra Modi, and the only way to achieve it is through start-ups.
In step towards making India into Aatmanirbhar Bharat or self-reliant India KIRAN an ICAR initiative to empower agricultural knowledge and innovation in North East took a step forward which led to the inauguration of the agri –start up “D. Sten Food Processing Unit” at Umroi, Nongrah.
The agri- start- up is unique as it has used locally available resources to establish the unit. The Food Processing Unit is FSSAI certified. The use of local products to manufacture is the need of the hour to promote the farming community.
According to Kong D. Sten it is not only the need to use local products but it is also our responsibility to let the world know about the quality, utility and medicinal values of our local products.
Flo Oberhofer Program head of Prime Hub said that Kong D. Sten is one among the top fifty entrepreneurs from the state as per the research by the organization. The food processing unit was inaugurated by HOD Social Science ICAR, Umiam Dr .N Uttam Singh in the presence of village headman and other officials.
Addressing the gathering he said that major reasons why start-ups fail are due to lack of capital or funding, inefficient management, lack of infrastructure and unsuccessful marketing strategies, if these four major concerns are taken care of then the start-ups will flourish. The region has potential to be self sufficient in all aspects.
The initiative is a step to encourage entrepreneurs to be self reliant. Though the initiative is set in low scale but with correct measures and efforts from the state and line department it will achieve great heights.
Every start-up has a humble beginning to become global. The food processing unit is not only a motivation for fellow entrepreneurs but it is an example for all that we can achieve great heights with dedication and hard work and quality products make their own way to the global market.